A lot of business is now based on providing "free services". It is not given, of course, given by philanthophil providers, but because even so it can earn. Like the Internet. Novice and non-wealthy users are attracted to the web hosting form-"free pages". The provider will provide you with limited simple pages and free of charge. But in the form of ads and number of hits, he will eventually come to his money. However, the customer has a free service. But then he gradually gets used to and starts to have more service requirements.
Where does it end?
The provider will then offer additional, extended services, but now there is a fee. It is already gaining customers on paid services. The improvement of the offer increases the customer's needs and eventually ends up on the managed server.